DOHA: Vodafone Qatar has selected Memac Ogilvy & Mather as its lead integrated marketing agency.
The Memac Ogilvy team will be responsible for planning, managing and implementing marketing and advertising campaigns in Qatar and will assume responsibilities effective June 1.
Maher Eldaly, Head, Brand & Marketing Communication, said: “When evaluating the agencies that took part in the bid, we looked for a partner that mirrors our commitment to Qatar and a partner that brings local knowledge with international expertise.
“Memac Ogilvy has an outstanding reputation for developing creative work that drives results and we look forward to working with the team to move closer to our objective of becoming one of the most admired brands in Qatar.”
Eddie Moutran, CEO and Chairman, Memac Ogilvy & Mather, said: “We are delighted to welcome Vodafone Qatar to our portfolio of world-class brands in the region. This new win builds on our agency’s strong experience in the telecommunication industry. Vodafone and Ogilvy brands have a long-standing history and we look forward to growing this partnership in Qatar.”
Samer Abboud, Managing Director, Memac Ogilvy & Mather Qatar, said: “We are honoured to have the opportunity to work as the marketing partner for one of the most important brands in Qatar and the world. “We look forward to collaboration with Vodafone Qatar and bringing strategic and creative solutions that add value to the success of the brand.”
Memac Ogilvy is part of Ogilvy & Mather, one of the largest marketing and advertising networks in the world. Memac Ogilvy opened its office in Doha in 2012 and provides marketing services, leveraging Ogilvy’s strategic tools and network of 450 offices worldwide.
The Peninsula
