Vodafone, the title sponsor of the 8th edition of the World Stadium Congress, is demonstrating how the company is leveraging the power of its international network and global leadership in Internet of Things (IoT) technology to help deliver the ultimate experience for sports fans and developing the stadiums of the future.
Speaking at the event opening, Sheikh Hamad bin Abdullah Al Thani, Director of Enterprise Sales at Vodafone, said, “As Qatar’s 2022 World Cup preparations accelerate so will fans’ expectation for super-fast connectivity. The ability to share videos, pictures and messages with people online will be an important aspect of the fan experience and with more than a million people expected to travel to the Middle East’s first World Cup, the level of connectivity and sharing will be exceptional.”
“Innovative technologies enabling fans to stay connected during the tournament will form a large part of delivering an unforgettable experience for those inside the 2022 venues. Through our international network and global leadership in IoT technology, we are ideally placed to provide just this and are already doing so in Turkey’s smart stadium, the Vodafone Arena and in Spain’s Valencia Football Club”
Mohammed Serieh Vodafone Qatar’s Head of Enterprise Marketing showcased the details of Turkey’s Vodafone Arena in a keynote presentation. At every home game played in Turkey, more than 40,000 fans have access to Wi-Fi, 2G, 3G, and 4.5G ready broadband network connections, rich-content displays on the 700 HD screens, and Vodafone Arena mobile application, as well as videowalls that broadcast all the content that fans dream of – including interviews, match statistics and live updates on other games. In May 2016, Vodafone Qatar and Vodafone Turkey signed a MoU designed to accelerate the transfer of knowledge, expertise and technological know-how from Turkey’s first smart-stadium, the Vodafone Arena to one of the world’s fastest growing football markets in Qatar. Visitors to Vodafone’s stand were able to experience the Vodafone Arena via a virtual reality tour in addition to other advanced technologies used for large sporting events.
