Officials during a ceremony.
Doha: Ali Bin Ali Holding’s Dohatna Innovative Distribution, one of the region’s largest distributors, announced yesterday that it has signed an exclusive distribution agreement with Anker Innovations, a global leader in charging technology and consumer technology products.
This partnership expands Ali Bin Ali’s existing extensive portfolio and increases Anker’s existing footprint in the region.
This collaboration was announced during a two-day-long event that took place in Doha on March 15 and 16. The event was attended by 300 delegates from the organised and independent retailers, as well as the local and regional media outlets representatives in Qatar.
Additionally, a delegation from Ali Bin Ali’s Dohatna and Anker Innovations were present at the event including Mohammad Imran, General Manager of Dohatna, Deepak Jayaram, Sales Manager of Dohatna and Faraz Mehdi, General Manager - Sales at Anker Innovations MEA.
Guests attending both events received an introduction about the brand, the new products and got a chance to experience the Anker Exhibit Corner, where selected Anker Innovations products from the brands Anker Charging, eufy Appliances & Security, Soundcore and Nebula were on display, allowing attendees to get first-hand experience of the products.
“We have always tried to get the best and latest technology for the people in Qatar and I am sure that Anker Innovations products will be a valuable addition to that. With Anker’s innovative smart devices for entertainment, travel and smart homes combined with Dohatna’s market knowledge and reach, we look forward to a successful and long-term collaboration,” said Mohammad Imran, General Manager of Dohatna Innovative Distribution.
“We are very excited to expand our presence in the Middle East region, to enable more people to experience Anker Innovations products. We are confident that Dohatna’s strong regional presence and distribution expertise will contribute immense value to our business and growth ambitions for 2022 and beyond,” said Faraz Mehdi, General Manager - Sales at Anker Innovations MEA.
