Twitter image shared by Visit Qatar
Qatar Tourism Authority (QTA) is set to conduct an online survey to get feedback from the public on the country’s tourism sector.
QTA will be inviting members of the public to participate in an online survey to give their thoughts on the strengths of the Qatar tourism experience and how they, or people who have visited them, think it can be improved, QTA has announced.
This week, QTA organised a forum which gathered representatives of the health, education, transport, security, sports, aviation, culture, finance and tourism sectors to explore the opportunities and challenges facing the growth of tourism in Qatar.
Over 70 stakeholders took part in plenary and group discussions about global tourism trends and how Qatar can develop its assets to capitalise on them. They identified Qatar’s unique selling points across several tourism sub-sectors including, culture and heritage, business events (meetings, incentives, conferences and exhibitions), sports, and shopping.
Participants explored how the assets in each area can be enhanced and activated to attract specific segments of travellers. Attendees also discussed how to cater to various target audiences, such as millennials, over-60 travellers, international business travellers, GCC and Arab families and travellers transiting through Doha (stopover).
