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Qatar / General

Visit Qatar to showcase Qatar’s tourism experiences at ATM

Published: 14 Sep 2026 - 10:01 am | Last Updated: 14 Sep 2026 - 10:01 am

The Peninsula

Doha, Qatar: Visit Qatar is set to participate in the 33rd edition of the Arabian Travel Market (ATM), taking place from 14 to 17 September 2026 at the Dubai World Trade Centre.

Held under the theme ‘Travel 2040: Driving New Frontiers Through Innovation and Technology’, ATM 2026 provides a strategic platform for Visit Qatar to showcase the breadth of Qatar’s tourism offering, strengthen collaboration with industry partners and engage with travel professionals from around the world.

Leading a delegation of 50 partners, including hotels and destination management companies, Visit Qatar will showcase the country’s diverse tourism ecosystem with a dedicated Qatar Pavilion, located in Saeed Hall, Stand ME1520.

The Visit Qatar stand will span 650 sqm across a double-deck design and feature a range of immersive and interactive experiences. Highlights include an ‘Immersive Room’, which is a tablet-driven, multi-sensory experience that allows visitors to explore some of Qatar’s iconic destinations through visual, audio and atmospheric elements.

The stand will also showcase Qatar’s rich cultural heritage through a dedicated cultural activation featuring live, hands-on demonstrations of traditional crafts. Visitors will also have the opportunity to experience Arabic calligraphy, misbah making and agal making, gaining insight into their cultural significance and place within Qatari heritage. In addition, Qatar Calendar will feature prominently at the stand, showcasing the country’s upcoming calendar of events and experiences to industry professionals and visitors.

ATM 2026 returns as one of the most prominent gatherings for the Middle East’s travel and tourism industry, bringing together global tourism leaders and industry professionals to explore the trends shaping the future of travel.