Zoho Corp., a leading global technology company, recently launched Ulaa, a privacy-centred browser built specifically to help users secure their personal data and activity by providing a browser solution that universally blocks tracking and website surveillance.
According to Norton, 85 percent of global adults want to do more to protect their online privacy, with two-thirds of global consumers feeling that tech companies have too much control over their data.
Ulaa is the next step in Zoho Corporation’s long-standing commitment to privacy, and designed to help users protect their personal information and internet activity from the prying eyes of user tracking.
“Privacy continues to be an uphill battle in the world of internet browsers because the model is broken -- browsers are offered by vendors with ad-based business models so the incentive to gather, sell or buy user data is significant.
This is meant to leave little room for users to guard their privacy becoming accustomed to sacrificing it in the name of access or convenience,” said Hyther Nizam (pictured), President, Middle East and Africa at Zoho.
He added: “With Ulaa, users don’t have to compromise their privacy to browse the web, which unfortunately has become a surveillance minefield. Zoho’s commitment to privacy and a privacy-centric business model allows us to offer a conflict-free, privacy-centric browser who value their own privacy and their kid's privacy."