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The Torch Doha joins 'Light it Up Blue' drive

Published: 05 Apr 2017 - 10:39 am | Last Updated: 05 Nov 2021 - 10:10 pm
The Torch Doha illuminated in blue.

The Torch Doha illuminated in blue.

The Peninsula

The Torch Doha, member of Leading Hotels of the World joined the “Light It Up Blue” campaign on April 2 by switching its 3780 LED exterior lights in blue. 

General Manager Sherif Sabry said , “We are thrilled to support Autism Speaks and Light It Up Blue campaign for the fifth consecutive year, to raise public awareness globally and to increase understanding and acceptance for children, individuals and families across the globe. This simple gesture recognises the need for autism awareness in a world that has not always done so.” 

Digital screens inside and outside The Torch Doha featured the hotel’s participation at “Light It Up Blue” campaign and shine a light on autism in order to raise awareness publicly for the guests and staff members. 
In 2016, 157 countries representing all seven continents participated. Entire city skylines glowed blue in honour of people with autism everywhere. Several of the tallest buildings in the world went blue, including the Freedom Tower in New York City, the Shanghai Tower in China, and the Burj Khalifa in Dubai — the tallest tower in the world.

The highest building in Doha supported the World Autism Awareness Day and its participation aimed in joining a global movement where every blue light sent a message of hope and inclusion to those with autism.